SEO Module I...the Indispensable!
a search friendly website right from the start

What you need to know...a short introduction to SEO ( part I)

When people discuss web site optimization or Search Engine Optimization  they usually refer to improving the natural ranking of a web site as shown on the general listing displayed on a Search result page.

This listing is free but the competition is fierce and ranking criteria leave a lot of space for maneuvering. As a matter of fact it is widely accepted that  top ranking has to do with the content of the site and with the popularity of the site....but it also has to do with the constantly evolving number of websites in your field!
Basically search engines such as Google and Yahoo use programs to crawl the web and automatically index all existing sites. They do not check every single website on a daily basis, but when they do it on a regular basis, they try to "read' its content and structure in particular from the Home page and on all pages accessible via the menus.

Consequently there are certain parameters to  take into consideration when building a new web site or when optimizing an existing web site. The key is to find the best compromise between your design expectations and the ranking optimization guidelines. Do the right thing from the start and specially if you are not committed to a long-term intensive and costly SEO.  

Whether or not you will later decide to invest in extensive monthly SEO ranking services (see our  SEO Module  II & III), Cybird will provide you with some of the indispensable features that are usually included in more expensive SEO service set up fees.

Optimize your website with the unbeatable Module I one time fee of $680.00. This will definitely make a difference and help your natural ranking and prepare your site for future more advanced custom SEO ranking services.

Here is what is included:

• Your custom ranking report (Google/Yahoo!/Bing/Alta Vista)
• Analysis and selection of a top 10 list of highly targeted keywords (based on your competitors)
• Keywords, keyphrases & description text embedded in HTML metatags
• Page title for each page based on page content & keyword selection (database driven web sites see SEO Module II)
• Optimized CSS Home Page text (H1 titles, bold font and html links)
• Sitemap crawler script to reference  all your  existing and new pages. This helps Search Engines index all your pages
• Additional site menu in footer
• HTML "Sitemap" & "Link" pages in footer menu bar
• Additional custom description text w/ keywords and links embedded at the bottom of the template and available on every page)
• Automated search engine and directory submission

Do not forget to play your part and make sure that every single page in your site contains words that are relevant to the page itself and to what your site is about. Give it some thinking ahead of time: what keywords are people most likely to type in when they are searching for your site and services?